Welcome to Naming Rights Lane, home of Tottenham Hotspur
Posted By Rob Parker on December 16, 2008
Spurs master corporate whoredom for the unsubtle
Nothing quite says, “Please can we have a nice rich Arab sponsor to help pay for our new stadium like our North London rivals” like sticking the words ‘Naming Rights’ on the side of your computer-generated plans. For that reason Spurs have decided to do away with any semblance of subtlety or behind-the-scenes marketing and done just that.
It is a shame Juande Ramos isn’t still in charge because if the team was still humiliating themselves on the pitch, it is doubtful the club could have found a sponsor. The stadium might have actually been called Naming Rights Lane in a last ditch face-saving exercise. As it is, I’m sure ‘Arry knows a few geezers who will sort sumfink airt.
[...] if it’s good enough for Tottenham Since Spurs are hawking around the computer-generated graphics of their new stadium in a bit to find a spo…, we thought we would do exactly the same here at Off The Post. The Off The Post Sidebar Stadium is [...]
Perhaps that is the new name for the stadium?
Or they could just call it Emirates Stadium II as it looks just like the Emirates.
[...] your name/site in our sidebar Since Tottenham are flogging the naming rights on their stadium, we are offering the chance to name a new stadium on the [...]
[...] the extent that OTP is now able to bring you a new computer graphic of the finished article. When we first saw the plans we noted that Spurs had mastered “corporate whoredom for the unsubtle”. And this new [...]