Welcome to sportsdirect.com@StJames’ Park, home of Newcastle United
Rob Parker | November 4, 2009
Dot com revolution
After announcing controversial plans to offer the naming rights to Newcastle’s historic St James’ Park to raise cash for the club, Mike Ashley has found a firm with just the financial clout he was looking for… his own company.
The stadium will be given the nasty new name sportsdirect.com@StJames’ Park. Yes, it sounds more [...]

